OVERVIEW
Marco Marsolais is a makeup artist known for his work with public figures. The mandate covers social media management and video content production.
THE BRIEF
Makeup is a craft whose result is seen and whose work is not. The final image circulates; the gesture, the shade choice, the transformation stay invisible. Video content was therefore built around process rather than result. That is what separates an artist from a well-lit photograph, and what holds attention for more than two seconds. Social media management applies the same rule: show the world and the hand, not just the portfolio.
VISUAL STORY
