OVERVIEW
Parc du Mont Hatley, led by Martin Gemme, is an outdoor recreation area in the Eastern Townships. The mandate covered the website rebuild and support through migration to a new ticketing system.
THE BRIEF
An outdoor recreation site sells in bursts: the weather decides, and half a weekend's tickets sell in the hours before it. A site that hesitates at that moment costs admissions directly. The rebuild was therefore designed around purchase rather than presentation. Conditions visible immediately, a short path to ticketing, and a structure that holds when everyone arrives at once. The migration to Endorphine was supported in parallel, so the new system and the new site went live together rather than out of step.
